Digital Marketing Specialist - Eco-Tourism & Luxury Resort

Join Permai Rainforest Resort, a premier eco-tourism destination, as a Digital Marketing Specialist and play a pivotal role in driving bookings and elevating our brand presence in the competitive luxury travel market. Based in the cultural heart of Ubud, Bali, you'll work alongside a dynamic team to create and execute digital marketing strategies that attract high-end travelers seeking authentic and sustainable experiences.

As a Digital Marketing Specialist at Permai Rainforest Resort, you'll be at the forefront of our digital transformation, leveraging cutting-edge tools and platforms to enhance our online visibility and engagement. Your daily tasks will include managing our social media presence, optimizing our website for search engines, and running targeted advertising campaigns to reach our ideal audience.

📋 Tanggung Jawab Pekerjaan

• Develop and implement digital marketing strategies to increase online bookings and brand awareness.
• Manage and grow our social media channels, including Instagram, Facebook, and LinkedIn.
• Optimize our website for search engines (SEO) to improve organic traffic and visibility.
• Create and manage paid advertising campaigns on platforms like Google Ads and Meta Ads.
• Analyze campaign performance and provide data-driven insights to continuously improve our digital marketing efforts.
• Collaborate with the content and design teams to create engaging and high-quality digital content.
• Monitor and respond to online reviews and guest feedback to enhance our reputation.
• Stay up-to-date with industry trends and best practices in digital marketing for the luxury travel sector.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• 3-5 years of experience in digital marketing, with a strong focus on social media and paid advertising.
• Proficient in using digital marketing tools such as Google Analytics, Google Ads, Meta Ads Manager, and Hootsuite.
• Familiarity with SEO principles and practices.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Excellent communication and interpersonal skills.
• Creative thinker with a passion for storytelling and visual content creation.
• Ability to work in a fast-paced, dynamic environment with a strong sense of urgency.

🛠️ Keahlian

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